LBS Bina celebrates 65th anniversary with England football trip up for grabs

PETALING JAYA: LBS Bina Group Bhd is celebrating its 65th anniversary with a large-scale customer appreciation initiative, launching the "Score More Than a Home" campaign, a lifestyle-driven promotion aimed at deepening engagement with homebuyers while reinforcing its community-building brand identity.

Running from April 1 to July 31, 2026, the campaign goes beyond conventional property incentives, positioning homeownership as an emotional milestone—capturing the pride of first-time buyers, the excitement of new beginnings, and the sense of belonging that comes with settling into a new home.

The promotion covers selected LBS developments including SkyRia, Astella, Aulica, KITA Sejati, KITA Avenue, Prestige and Centrum Iris, spanning key growth corridors where the group continues to expand its residential footprint.

-Advertisement-
As part of the anniversary celebration, LBS is rolling out a suite of rewards and lucky draw prizes designed to enhance both lifestyle appeal and buyer experience. The headline attraction is an all-expenses-paid football experience in England.

The grand prize offers a five-day, four-night trip for two, inclusive of return flights, accommodation, an exclusive stadium tour, and English Premier League match tickets—positioning the campaign as one of the most experience-driven property promotions in the market this year.

Beyond the flagship prize, homeowners stand to win signed football jerseys, limited-edition gold plates, travel and retail vouchers, as well as curated furnishing packages aimed at easing the transition from property purchase to liveable home.

LBS Group executive chairman Tan Sri Dato' Sri Ir. (Dr.) Lim Hock San said the milestone reflects the company's long-standing role in shaping communities and supporting homeownership aspirations across Malaysia.

"Through this campaign, we aim to elevate the homeownership experience by creating meaningful value, as we continue building tomorrow together and fostering communities where families can truly thrive.

"For the first time, we are introducing an extraordinary grand prize, an unforgettable football experience in England, bringing a new level of excitement to the campaign and offering our homeowners a once-in-a-lifetime opportunity to live out their football dreams and create truly lasting memories," Lim said.

For more than 65 years, LBS Bina has positioned itself not just as a property developer, but as a builder of communities, with developments designed to support family life, social connection and long-term value creation.

The company is encouraging prospective buyers to take advantage of the campaign period to explore its developments and participate in the anniversary offerings.

Further details are available at https://lbs.com.my/ and https://lbs.com.my/65celebration/, or via the Hello by LBS mobile application.